Jan 10
7
[I:http://mlmisitforyou.com/wp-content/uploads/2010/02/BobHoward0.jpg]Today social networking does not look anything like it did 10 years ago. With the explosion on the Internet and the growth of Facebook, Twitter, YouTube and many other sites, the term social networking means something altogether different. Facebook recently reach the 350 million subscribers and is the biggest social networking site. I know that seams hard to believe but yes there are more people on Facebook then there are in the US. It was also reported that Youtube, the leader in online videos, served over 100 million videos a day in the month of January 2009 just from its US viewers. That is also a hard number to comprehend but yes 100 million videos a day. Twitter, a new comer on the block, has also grow but there growth is nowhere near that of YouTube.
To me the real news worthy item is the demographic of that growth. In 2009 for Facebook there was a 276% growth in the age group 35-54. As big as that is the under 35 group still dominates the Facebook usage. Of the 20 million US citizens on Facebook, 18 million of them are in that 35 and under group. What it does mean is the there will be continued growth in the 35+ age group because there is so much room to grow.
What is different about Twitter is primarily users are the 35+ age group that makes up to 66% of the usage of Twitter. This means that as many of these users have come on to the Internet for the first time have also started using Twitter. You will find that YouTube is more balanced where 48% of the users are the 35+ as compared to the 52% for 35 and under. YouTube also has a higher demographic of males as compared to Facebook has a higher demographic of females.
As the growth in this 35+ group continues, as network marketers, we need to keep this in mind.Since the 35+ age group is also the group that has more financial resources then the under 35 group, there is going to be a further explosion of marketers that will be focused on the 35+ age group that is trying to get their hands on those financial resources. However, you have to remember that this age group being new to the computer are going to need more training when it comes to doing things online.
As you can see, with this kind of growth that there is much more to come in the future. The timing of this is going to be very good for those that know how to take advantage of it. Understanding the demographics of those that are using the social networks will help the marketer better market their products and sevices. The sky can be the limit if the process is easy enough to use and for the most part can be self taught.
I think the future looks bright for network marketing based on these numbers.
Learn more about the future of Social Marketing. Bob Howard is member of the elite master mind team. To learn more and to work with Bob Howard visit hist blog. Get a totally unique version of this article from our article submission service
categories: Social networking demographics,network marketing future,network marking forecast,Social Networking,network marketing
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