Wow Green International Outside Perspective
Written by Roger Silen on September 27th, 2009It seems “green” products are everywhere these days, what with global climate change – I haven’t kept up on the details; it might be warming, or cooling, or turning blue – and cleaning products are the latest target in this battle. Wow Green International has cozied up to this market, and introduced a series of environmentally safe cleansers.
Of course, this isn’t only about providing more environmentally safe cleaners. It’s also about providing opportunity to savvy marketers – how can the rest of us profit from Wow Green International’s idea? The market is hot; everywhere you go, people are worried about how to protect the Earth from, well, us. The news stories are is everywhere; the television, the paper, magazines and movies. They’re all talking about how we need to safeguard the planet. It’s an issue of concern to everyone, which makes it a niche every serious online business should want to examine.
Fortunately, Wow Green International is perfectly happy to share the wealth with us. In their compensation program, you can earn a percentage commission of direct sales, and even build the inevitable multi-level downline – just like any number of mail-order companies you might remember from your youth.
Wow Green International is a lot like those newspaper and greeting card businesses you may have found in a comic book. Kids across the country found those, saw the promise of earning great prizes, and sent in the card.
What Wow Green International doesn’t tell you is that you’re never going to be really successful this way. Oh, sure, you can earn a few dollars commission. But what they’re really doing is getting their name in front of millions of people, on your dime. The real value isn’t in the product. It’s in the brand they’re building.
We keep saying it ourselves, right here in this article: Wow Green International. We need to say it. You can’t even discuss the program without saying it. That’s what they’re really after with your participation in this program; not the commissions you make selling their products, but the work you’ll put in to make them better and better known.
What it’s about is marketing. They want the name of their business in front of everyone. You can’t relabel their products with your name. You have to leave all of them labeled “Wow Green International”. They use your time and money to put “Wow Green International” in front of as many people as they can.
And when you really consider it, your name should be the one your work and experience puts in front of people. You don’t want “Wow Green International” on your web site’s front page; it’s not their web site, it’s yours. You’re never really going to be successful under someone else’s name, no matter how good you are. You have to position and promote your own name, and build a brand that benefits you as well as your partners.
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Tags: home based business, MLM, network marketing, wow green, wow green international
