September
2
2010
When it comes to the Multi Level Marketing industry, there are basically three types of people. Either you love the concept and will get into the business, hate the business and will never get into it or you are curious about the business but have never been moved enough to make a decision. The Internet has provided a new venue to promote this type of business and now there are companies sprouting up all over the place. Many MLM junkies will tell you that you must get into a company that is just getting ready to hit the streets and others will tell you to go with a more established company. Here are some pros and cons to an MLM prelaunch.
The business model that MLM companies use is designed to save them advertising dollars and let their members do it for them via word of mouth. This is a great concept and has made millions of dollars for many companies and the people involved. The challenge that many people encounter when approaching potential customers/partners, is that with the more established companies, people think that because people have already heard of it, or been exposed to the business plan, that there are not enough people to talk to about their new found company.
The reason is simple. When a new company starts, they have usually hired and yes I said hired, a leader from another company to launch this new deal. This leader has brought his/her downline from another company. These people are at the top. It may be thousands, you just do not know. That being said, this alone is not the only reason to be challenged by this concept. The people that have joined the new company have left customers and other distributors that really thought the other company was their way to financial and time freedom, have been left in the lurch. Not good!
With a new company there are many normal business concepts to be considered. Are their products well tested? Do they ship on time and completely? Does the compensation plan pay correctly? These are just a few of the internal questions. How about knowing, for sure, that the new company is legal and will not be shut down right after you have become involved.
So, consider this. If you see a company that you find interesting, check them out. Assure yourself that the products work. Make sure that the company ships on time and delivers what they promise. Talk to others to make sure that the compensation plan is working and that they receive their money on time and that it is accurate. These factors are far more important than getting involved with a company that has no track record other than the hype of it being brand new.
There are many very impressive companies in the MLM industry. These days, almost every product or service is being offered with this type of marketing concept. So, how do you choose the right company? How do you know how it will work for you? Consider this. A new company has been constructed and is in prelaunch. That means that the company is currently in the generating money phase. It is likely that their products/services have not had much testing. It means that they are basically using their new distributors to test their systems. What works internally likely has not been field tested. It is also very likely that you are not as near the top as you think because the company had to engage in an agreement with someone from another MLM to jump companies, bring their downline and they have been promised great financial rewards to launch the new company. Again, think about the allegiance factor.
These are factors that make the difference between being a person that has tried MLM and those who have made a living in this industry. If you are serious about earning a second income or replacing a lost income, MLM is truly a good opportunity to accomplish those things. But, just like a regular business, if you are not trained, have no support, have few answers, it is likely to fail. With an established company, the likelihood of that happening is lessened. The people that have been with a company for awhile likely have made money, they have been trained by someone that has made more money. It is likely that their ongoing income streams have been developed and tweaked so that you can learn how to replicate yourself and earn residual income, as well.
The best opportunities exist for someone in this industry is based really on one thing. Whether or not you will be properly trained. With an established company, it will be easier to answer that question. Your upline is also your lifeline. If they are training you as they were trained, then you have a much better shot at replicating yourself. So, find a company that has a history of success. If you work hard, get ongoing training and follow their plan, you will likely have more success than by chasing every new deal that comes at you from every point.
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